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Home Digital Marketing

Why do businesses need SSL certificates

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In the era of digital living, you cannot take anything that is related to the “www” lightly. An SSL certificate is one of them. Why does it matter, you ask? An SSL-certified website is marked as more trustworthy by search engines like Google. Google created a plan to begin labeling unsafe websites that don’t have an active SSL (Secure Sockets Layers), certificate with Chrome 68.

Chrome will warn users if they see websites without this encryption. What does this all mean? Why is it important? What happens to websites without HTTPS encryption? And what can you do to make sure consumers know about your company’s existence?

SSL360 is the best solution to get your business certified.

  • What does it signify?
  • What makes it so important?
  • What happens to websites which don’t conform?
  • What is the price of a digital certificate?

What does it signify?

Millions of websites are tainted with malware, which is roughly 1% of all websites. It’s crucial to take the necessary precautions to protect your users’ personal data. An SSL certificate can be used to encrypt links between websites. SSL certificates are a standard technology component of eCommerce platforms and websites to prevent hackers from accessing personal data, particularly financial transactions.

What makes it so important?

SSL certificates act as a gatekeeper for websites that receive personal data. SSL certificates protect personal information such as passwords, forms entry data and payment details from hackers. A secure online experience will not only protect your customers’ data but also stabilize your brand’s reputation.

What happens to websites which don’t conform?

This threat message can impact your website’s performance and metrics including bounce rate and time on site. Modifications and time are also possible. Any website that collects data via forms must have an SSL certificate to avoid this warning. Many users will leave the site if they see this message. Google should not be viewed as punishing website owners for not following new rules. Instead, website owners should view it as Google rewarding those who make cybercrime less common.

What is the price of a digital certificate?

On the net, you will find many sellers.

Single Domain SSL – These certificates are an excellent choice for those who have only one website. The average cost is between $3-$5 per year.

Wildcard SSL: If you have multiple subdomains that are hosted on one website, this type of SSL permission may be for you. Wildcard SSL Certificates can cost between $50 and $90 per year.

Multi-Domain SSL: If you need to protect multiple websites with a single certificate then Multi-Domain is the right option for your company. You can protect up to 99 domains. The fair price for a year is between $20 and $35

Extended Validation certificate: This certificate type is the most trusted. To obtain the license, your business must go through strict validation. Extended Validation SSL allows the browser to display the green padlock icon, and the company name as well as the country code in the browser address line. The annual average price is $80-$150.

Now that you have multiple reasons and ways to get an SSL certificate, what are you waiting for? Proceed now and make your online site more trustworthy and reliable for people.

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